If you haven't heard of Yuwie (referral link), here's a short summary. Yuwie is a relatively new social networking site that is actually offering to pay you for your participation. The business model is actually easy to pick up: Get lots of users to generate page views, use this traffic to attract advertisers, and pay the users a small share of the profits.

It remains to be seen if Yuwie proves sustainable. In any case, if the folks behind the service really want to reach as much people as possible, they'll need to consider bringing their service to the mobile world-as well as enter partnerships with mobile advertisers.

Creating a mobile Yuwie experience makes sense, when you consider that the number of mobile surfers will increase significantly in the foreseeable future, and perhaps surpass the number of "traditional" computer netizens. If Yuwie can find a way to go mobile, they'll be in a position to attract traffic from a potentially large market.

What do you think?